Steam Whistle Brewing:
Brand Refresh

The objective of this project was to update the Steam Whistle Brewing identity to align with the new premium direction of the brand. The logo refresh was designed to be adaptable, using the whistle as the focal point and allowing for different orientations which was a challenge with the previous assets. New packaging designs were developed to uplift the brand and give the products a higher perceived value in-store.

Photography: Michael Mahovlich

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